Americas Integrated Marketing Manager - San Francisco/Los Angeles

What you will do

• Localize and execute Plaud’s global integrated marketing campaigns across PR, influencer, paid media, and multiple sales channels.

Collaborate with Global IMC teams to translate strategic direction into actionable, market-specific campaign plans.

• Own paid media strategy and execution across the Americas, from channel planning to in-flight optimization.
• Design and run experiments across channels, creative, audiences, and budget allocation to find what scales.
• Build attribution and measurement frameworks that connect media spend to pipeline and revenue.
• Manage media and agency partners against clear performance targets and efficiency goals.
• Track performance, report on what drives results, and reallocate budget toward proven channels.

Skills, qualifications and experience we look for

• 5+ years of experience in integrated marketing, campaign management, or brand activation, ideally in AI, tech, SaaS, or consumer electronics.
• Proven track record managing cross-channel campaigns and coordinating agencies or partners.
• Hands-on experience running media across Meta, Google, Amazon, and programmatic platforms.
• Proven track record designing experiments and reading results to lift channel performance.
• Strong grasp of attribution, incrementality, and marketing measurement methods.
• Comfort with data. You can pull, analyze, and act on campaign performance yourself.
• Strong understanding of paid, earned, and owned media ecosystems.
• Excellent English communication and project management skills.
• Highly organized, detail-oriented, and capable of managing multiple campaigns simultaneously.
• Good at using AI tools to improve work efficiency.