Associate Manager, B2B Audience Analyst

About the Role

As the B2B Audience Analyst, you will build and scale data-driven lifecycle strategies that accelerate merchant and DDFB acquisition, engagement, and retention. You will own the analytical and technical foundation of retention programs, leveraging SQL, forecasting, and experimentation to improve targeting, measurement, and automation. You will partner cross-functionally with Analytics, BI, Engineering, and Marketing to design experiments, develop scalable audience and data systems, and drive continuous optimization through rigorous performance analysis.

You’re excited about this opportunity because you will…

• Identify merchant trends and surface opportunities to intervene across the lifecycle to drive retention and growth
• Build and scale standardized audience segments using SQL to enable repeatable, high-impact lifecycle strategies
• Develop forecasting models to size opportunities, prioritize initiatives, and quantify expected impact of campaigns and experiments
• Design and analyze experiments to evaluate incrementality, identify performance drivers, and iterate on lifecycle strategies
• Partner cross-functionally with BI, Analytics, Engineering, and MarTech to build and maintain ETLs, ensuring accurate and dynamic data flows into CRM platforms
• Define and implement data logic to power automated lifecycle programs across channels
• Create dashboards and reporting frameworks to provide visibility into campaign, experiment, and program performance
• Establish measurement standards and attribution frameworks to ensure consistent and reliable performance tracking
• Drive operational rigor and scalability across Merchant and B2B retention programs by building foundational systems and processes

We’re excited about you because you have…

• Bachelor’s degree or equivalent experience and 4+ years of experience in analytics, growth marketing, strategy & operations, consulting, or a related field
• Strong SQL skills and experience working with large, complex datasets to build audiences, diagnose issues, and generate insights
• Proven experience in forecasting, modeling, and translating data into actionable business strategies
• Hands-on experience designing experiments and analyzing campaign performance, including incrementality and causal impact
• Experience partnering with technical teams (BI, Engineering, Data) to build data pipelines, ETLs, or scalable data infrastructure
• Experience working with CRM platforms, lifecycle marketing systems, or engagement tooling
• Strong analytical and problem-solving skills, with the ability to operate independently and prioritize high-impact work
• Excellent stakeholder management skills and experience working cross-functionally across Product, Analytics, Marketing, and Operations
• A track record of building scalable processes or systems from scratch in ambiguous, fast-paced environments

We expect this position to be filled by 6/29/2026.

Compensation

The successful candidate’s starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future.

In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.

DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.