Demand Generation Marketing Manager

Your responsibilities will include

• Own the end-to-end demand generation strategy focused on inbound lead generation and pipeline growth
• Plan, launch, and optimize multi-channel campaigns across email, newsletters, paid ads, and other digital channels
• Build and manage email marketing programs, including campaigns, newsletters, and nurture sequences
• Partner with sales to align on lead quality, funnel performance, and conversion goals
• Manage campaign calendars, messaging, and audience segmentation to improve engagement and conversion
• Analyze campaign performance, attribution, and funnel metrics; use insights to continuously improve results
• Test and iterate on messaging, channels, and offers to increase lead volume and quality
• Maintain and optimize marketing automation and CRM workflows related to lead capture and nurturing

You have

• 4–7+ years of experience in demand generation, growth marketing, or lead generation roles
• Proven track record of running inbound-focused campaigns that drive measurable pipeline impact
• Hands-on experience with email marketing, paid media, and digital campaign execution
• Strong analytical skills with the ability to translate data into actionable insightsExperience working cross-functionally with sales and other marketing stakeholders
• Comfortable owning projects end-to-end with minimal oversight

We offer

• Equity - Everyone at Nitra is an owner. When the company wins, you win.
• Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra.
• Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
• Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match.
• Nitra maintains a hybrid work policy, with team members working from the office four days per week and Wednesdays designated as a work-from-home day.