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A remote Engineering Leadership role at Avalere Health.
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Lead cross-platform social strategy across patient and HCP audiences
Serve as Avalere’s subject matter expert on social engagement, platform trends, and emerging opportunities
Develop strategic recommendations for organic and paid social as part of integrated campaign planning
Identify relevant social platforms, audience behaviors, content formats, and engagement trends to inform campaign direction
Develop and lead influencer, KOL, DOL, and ambassador strategies aligned to brand and audience objectives
Recruit, evaluate, and manage KOLs, DOLs, patient ambassadors, and creator/influencer partners for social engagement initiatives
Partner with Account, Strategy, Media, Analytics, and external vendors to align social strategy with campaign objectives
Present social recommendations, strategic POVs, and platform opportunities to internal stakeholders and clients
Translate social insights and performance trends into actionable recommendations and future planning considerations
Drive social-first thinking across campaign ideation, planning, optimization, and innovation
Help establish scalable social processes, best practices, and strategic frameworks across the organization
Mentor and guide junior social team members as the function expands
About You
8–10+ years of experience in social strategy, digital marketing, integrated media strategy, or social media planning
Experience developing cross-platform social strategies for brands, ideally within healthcare, pharmaceutical, or other regulated industries
Strong understanding of organic and paid social ecosystems, platform trends, content formats, and audience engagement behaviors
Experience developing or managing influencer, ambassador, KOL, or DOL programs
Experience advising clients and presenting strategic recommendations in client-facing settings
Ability to translate social opportunities, performance insights, and audience behavior into clear strategic direction
Experience working collaboratively across account, strategy, media, analytics, and vendor teams…
Avalere Health
Engineering Leadership
32 open roles on Sydicom
Avalere, a part of Avalere Health, is a health care business consulting firm headquartered in Washington, D.C., specializing in strategy, policy, and data analysis for life sciences, health plans, providers, government agencies, and industry associations. The company also publishes research studies on health care issues and the health care reform debate in the United States.
Source: Wikipedia
