Experiential Marketing Manager, South Korea

What You'll Do

• Develop and lead experiential marketing strategies that connect physical fan experiences with Spotify’s digital ecosystem
• Conceptualize and execute high-impact activations including album launches, artist showcases, and Spotify-led cultural moments
• Partner with cross-functional teams across marketing, music, creative, comms, media, and analytics to deliver integrated campaigns
• Collaborate with artists, labels, and external partners to bring culturally relevant and locally resonant ideas to life
• Own end-to-end production of experiential campaigns, building clear workflows across stakeholders and ensuring seamless execution
• Use data and insights to measure campaign performance and continuously optimize audience engagement and reach
• Create compelling presentations and narratives to communicate strategy, performance, and recommendations to senior stakeholders
• Manage budgets and resources effectively, ensuring high-quality delivery while maximizing impact

Who You Are

• At least 10+ years of experience in experiential, consumer, or integrated marketing within entertainment, music, or lifestyle brands
• Proven experience leading end-to-end production of live or experiential campaigns, with the ability to scale for broader impact
• Experience working with artists, creators, agencies, and cross-functional teams in fast-paced environments
• Strong ability to balance creativity with operational rigor, bringing ideas to life while managing timelines, budgets, and stakeholders
• Highly organized with the ability to manage multiple priorities while maintaining clear and effective communication
• Strong collaborator with the ability to align diverse stakeholders toward a shared goal
• Fluency in Korean and proficiency in English, with strong communication and storytelling skills
• Deep understanding of K-pop culture and audience behaviors, with a passion for connecting fans and artists
• Comfortable using tools such as Google Suite, Excel, PowerPoint, or Keynote to communicate ideas and results

Where You'll Be

• This role is based in Seoul, Korea…