Growth Marketing Manager

About the role

Our Marketing team shapes how the world sees and experiences Attio. We think strategically, move fast, and obsess over quality — from acquisition to brand to product marketing. We experiment constantly, craft clear narratives, and focus relentlessly on what drives growth.

We’re looking for a Growth Marketing Manager to own one of Attio’s most important growth opportunities: turning more of our existing traffic into customers.

You’ll lead our conversion optimisation efforts across landing pages, the marketing website, and paid acquisition journeys. Working closely with Performance Marketing, Studio, Marketing Website, Lifecycle, Product Marketing, and Content, you’ll build the experimentation engine that helps us understand what resonates with prospects and continuously improve conversion across the funnel.

This is a hands-on, high-impact role suited to someone who combines strong commercial instincts with rigorous experimentation. You’ll be responsible for identifying opportunities, running high-quality tests, and scaling the learnings that drive meaningful business growth.

What you’ll do

Drive Conversion Growth: Own conversion rate optimisation across Attio’s paid acquisition journeys, landing pages, and marketing website — improving conversion at every stage of the funnel and turning more existing traffic into signups and pipeline.

Lead Experimentation: Build and run our experimentation programme, from hypothesis generation and prioritisation through to implementation, analysis, and scaling successful learnings across the business.

Own the Website Experience: Own the performance of our landing pages and highest-intent website experiences, including pricing, competitor, and solution pages. You’ll optimise copy, messaging, layout, and creative direction to improve conversion.

Improve Acquisition Performance: Partner closely with Performance Marketing to improve message-to-landing-page fit across ads, keywords, RSAs, and audience targeting — increasing conversion across paid acquisition channels.

Work Across the Funnel: Collaborate with Studio, Lifecycle, Marketing Website, Product Marketing, and Content teams to deliver high-quality experiments, campaigns, and customer journeys that drive measurable business outcomes.

What you’ll bringProven CRO Experience: A track record of improving conversion across landing pages and websites through structured experimentation, with clear examples of measurable business impact.

An Experimental Mindset: Experience designing and running A/B and multivariate tests, with a rigorous approach to hypothesis development, analysis, and decision-making.

Strong Commercial and Creative Judgement: Strong instincts for messaging, conversion psychology, and user experience, paired with the ability to write effective copy and provide confident creative and layout direction.

Paid Acquisition Experience: A strong understanding of how targeting, ads, keywords, landing pages, and on-site experiences work together to drive conversion across paid acquisition funnels.

Analytical Fluency: Experience using analytics, experimentation, heatmapping, and session replay tools to diagnose performance, uncover opportunities, and make data-informed decisions.

High Ownership: A proactive operator who works effectively across design, content, product marketing, lifecycle, and performance teams, with a high bar for quality and execution.