Manager, Brand Partnerships & Campaigns

Responsibilities

• Lead the development and execution of integrated 360° marketing campaigns across the e.l.f. Beauty brand portfolio
• Partner cross-functionally with Product Development, Brand Marketing, Creative, Digital, Sales, and Integrated Marketing teams to ensure cohesive campaign execution and messaging
• Own and manage campaign planning and marketing calendars, aligning key launches, brand moments, and cross-brand initiatives
• Develop and lead creative briefs, ensuring clarity of objectives, messaging, and deliverables for internal teams and agency partners
• Drive end-to-end campaign execution, managing timelines, workflows, and cross-functional dependencies
• Collaborate with internal and external partners (including agencies and creators) to deliver best-in-class, culturally relevant campaigns
• Analyze campaign performance and translate consumer, community, and channel insights into actionable recommendations and optimizations
• Ensure brand consistency while tailoring messaging appropriately across multiple brands and target audiences
• Identify and support brand partnership and collaboration opportunities that elevate awareness and cultural relevance
• Mentor and support junior team members, fostering a high-performance, collaborative team environment
• Continuously bring forward innovative, disruptive marketing ideas that push boundaries and drive engagement

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 4–6+ years of experience in integrated marketing, campaign management, or brand marketing
• Experience executing multi-channel, 360° campaigns across digital, social, influencer, ecommerce, and retail
• Strong understanding of the beauty industry (experience across multiple categories—color cosmetics, skincare, wellness—is a plus)
• Proven ability to manage multiple brands, campaigns, or product lines simultaneously
• Strong project management skills with the ability to prioritize and execute in a fast-paced environment
• Experience working cross-functionally with diverse teams and stakeholders
• Analytical mindset with the ability to interpret data and optimize campaign performance
• Exceptional communication and presentation skills
• Experience mentoring or leading junior team members is a plus

Who You Are

• A culture-first marketer who understands how to connect brands with communities in meaningful ways
• Insight-driven, with the ability to translate trends and data into impactful campaigns
• Highly organized with strong attention to detail and ownership
• A creative problem-solver who thrives in ambiguity and fast-moving environments…