A remote Engineering Leadership role at Right Side Up.
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We’re seeking freelance Performance Art Director Consultants to join our talent collective and support a range of clients across industries. This role is ideal for creative leaders who can concept and execute high-performing ad creative that drives measurable results across paid channels.
Projects may include developing performance creative strategies, leading creative production, iterating on ad concepts, and collaborating closely with growth and paid media teams. Contract engagements typically range from 10–40 hours per week.
Present and communicate creative concepts to clients, clearly articulating rationale and performance strategy
Collaborate with client stakeholders to gather feedback and refine creative direction
Concept and develop performance-driven creative across paid channels (e.g., Meta, TikTok, YouTube, display)
Lead the creation of ad assets including static, video, and motion content
Collaborate with growth, paid media, and copy teams to align on strategy and messaging
Develop creative testing frameworks and iterate based on performance data
Analyze creative performance and optimize based on insights
Guide visual direction, storytelling, and brand consistency across campaigns
Partner with designers, editors, and creators to bring concepts to life
Stay up to date on creative trends, platform best practices, and emerging formats
Ability to confidently present and pitch creative work to clients and stakeholders
Strong communication skills with experience incorporating client feedback into creative execution
Strong portfolio of performance-driven creative work across digital channels
Experience leading creative strategy for paid acquisition campaigns
Ability to balance brand storytelling with performance optimization
Experience working closely with growth and paid media teams
Understanding of platform-specific creative best practices (Meta, TikTok, YouTube, etc.)
Strong visual design and art direction skills
Ability to iterate quickly and test multiple creative variations
Comfort working across different industries and brand styles
Experience with UGC and creator-led content
Familiarity with video editing and motion design tools…
Right Side Up
Engineering Leadership
25 open roles on Sydicom
Right Side Up is a growth marketing agency known for helping high-growth companies accelerate their revenue. They provide expert services across areas such as paid media, SEO, and content strategy.
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