Original listing text, shown exactly as published by the company.
About the Role
CSC Generation is building AI-native creative production as a core capability across its portfolio of 13 brands. As Senior AI Creative Automation Lead, you will build the workflows, personally generate production-grade assets, and establish the operating system for creative automation that growth teams rely on across paid, ecommerce, and brand channels.
Success in the first 6–12 months means shipping photoreal, commercially usable AI creative into live business environments, standing up repeatable variant-generation and testing workflows, and measurably increasing creative throughput without sacrificing quality or learning velocity.
This is a lean team. You will own a lot, move fast, and make decisions with full end-to-end responsibility.
What You'll Do
- Build AI-native workflows for image, video, copy, resizing, QA, approvals, and deployment across portfolio brands.
- Personally create and refine assets across channels, especially where speed and quality both matter.
- Establish prompt structures, model-selection logic, reference workflows, naming conventions, and QA standards that turn scattered experiments into repeatable systems.
- Generate creative variants for testing across Meta, display, email, landing pages, and other growth surfaces.
- Partner with performance marketing and growth teams to connect creative output to testing plans, measurement, and readouts.
- Build segmentation-aware variant workflows that tailor angles, formats, hooks, or offers to different audiences while staying within legal, platform, and brand guardrails.
- Push for photoreal, premium output and know when to use AI-only workflows, hybrid workflows, or traditional approaches.
- Help train internal teams on what good AI creative production actually looks like and how to adopt these systems in practice.
Required Qualifications
- 5+ years of experience in creative production, performance creative, design systems, automation, or AI-enabled content workflows.
- Clear evidence of having built real workflows, not just casual experimentation with AI tools.
- Strong creative taste and a high quality bar for imagery, motion, and brand execution.
- Hands-on experience with generative image, video, and copy tools, including prompt design, iteration strategy, references, and QA.
- Proven ability to create work that is commercially usable, not just technically interesting.
- Experience creating or supporting creative testing for paid media, ecommerce, or growth channels.
- Ability to personally produce or direct photoreal creative output that minimizes obvious AI artifacts.
- Strong builder mentality: you like shipping, refining, and proving systems in real operating environments.
Preferred Qualifications
- Experience with Meta creative testing, paid social experimentation, or performance creative operations.
- Experience building audience-specific variant systems for advertising or lifecycle marketing.
- Experience in ecommerce, retail, lifestyle, home, fashion, or design-led consumer brands.
- Familiarity with automation tooling, APIs, structured prompts, and workflow orchestration.
- Experience teaching creative or marketing teams how to use AI systems in practice.
