Senior Customer Education Manager (In-App)

About the Role

We're looking for a Senior Customer Education Manager to own our in-app education strategy and execution. This is not a role for someone who wants to maintain the status quo, as you'll set the vision for how we use in-app experiences to drive user activation, adoption, engagement, and retention, and you'll own the measurement frameworks to prove it's working.

You'll report directly to the Senior Director of Customer Education and serve as a strategic partner to Product, CS, and Marketing. You’re someone who can speak the language of product managers, influence GTM prioritization, and ensure education is embedded into the product release process from day one.

Who You Are

• 8-12 years of experience in customer education or a closely related field, with meaningful experience (3-5 years) owning in-app guidance or digital adoption strategy
• Hands-on experience with in-app guidance platforms (Chameleon, Pendo, WalkMe, or similar) with the ability to both build and strategize
• A natural collaborator with Product teams: you understand how PMs think, can translate technical roadmap language into education strategy, and know how to influence without authority
• Data-driven and experiment-minded, you set ambitious targets, design tests to validate assumptions, and aren't precious about iterating when data says to
• Comfortable with AI workflows and automation tooling, and excited about us

ing them to scale high-quality education experiences

• A consultative problem-solver who digs into the root cause before jumping to solutions; you design for the actual problem, not the stated request
• Experienced navigating cross-functional complexity and a rapidly evolving product: you know how to align stakeholders, manage competing priorities, and keep initiatives moving (with the end user always in mind)
• A strong communicator who can present strategy and results to leadership with clarity and confidence

What You’ll Do

• Own the in-app education strategy and motion, setting quarterly OKRs, aligning to product launches and GTM initiatives, and extending education beyond early onboarding into activation, adoption, and renewal
• Administer and evolve our in-app guidance platform (Chameleon), leveraging expertise across tools like Pendo, WalkMe, and similar to build, iterate, and personalize onboarding and adoption flows for core personas and segments
• Design sophisticated in-app learning experiences that incorporate behavioral triggers, persona-based personalization, and progressive disclosure, including how-to videos, tooltips, and interactive guides
• Serve as Customer Education's primary partner to Product, building trusted relationships with Product Marketing, PMs, and product leadership. You’ll embed education into the build & release process from day one, and influencing GTM decisions through behavioral and educational insights
• Establish testing and optimization frameworks for in-app experiences, running structured A/B experiments and connecting education outcomes to product adoption, onboarding activation, and revenue metrics
• Leverage AI-powered workflows and automation to increase manual process efficiency, accelerate content production, and improve experience delivery, and help establish best practices around AI tooling for the broader team
• Collaborate cross-functionally with Product Marketing, Customer Marketing, Customer Success, and Sales to align in-app education with shared goals, and proactively surface behavioral insights that help other teams make smarter decisions

For base compensation, we set standard ranges for all roles based on function and level benchmarked against similar stage growth companies and internal comparables. In order to be compliant with local legislation, as well as to provide greater transparency to candidates, we share salary ranges on all job postings regardless of desired hiring location. Final offer amounts are determined by multiple factors including candidate experience/expertise and may vary from the amounts listed below.

You may also be offered a performance-based bonus, equity, and a generous benefits program

Base Compensation Range$120,000—$139,000 USD

AlphaSense is an equal-opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals. All employees share in the responsibility for fulfilling AlphaSense’s commitment to equal employment opportunity. AlphaSense does not discriminate against any employee or applicant on the basis of race, color, sex (including pregnancy), national origin, age, religion, marital status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any other non-merit factor. This policy applies to every aspect of employment at AlphaSense, including recruitment, hiring, training, advancement, and termination.

In addition, it is the policy of AlphaSense to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations, and ordinances where a particular employee works.

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