Senior Demand Generation Marketer

The Role

We’re looking for a Demand Generation Manager who will own the execution of multi-channel campaigns that drive awareness, pipeline, and revenue. You’ll design and launch integrated programs across webinars, email, paid channels, content syndication, and more. All focused on reaching enterprise buyers and supporting sales with high-quality opportunities.

You’ll be equally comfortable in strategy and execution, able to take campaigns from initial concept through launch, measurement, and optimization. You’ll also play a key role in developing and refining account-based marketing (ABM) programs that engage priority accounts across key segments and influence buying committees across the enterprise healthcare landscape.

This is a highly cross-functional role collaborating closely with sales, growth, and product marketing to create campaigns that resonate with complex buying committees, addressing their key pain points and priorities throughout the enterprise and strategic sales cycle.

What You’ll Do

• Build and execute full-funnel demand generation campaigns across email, paid media, webinars, and events, leveraging AI tools for audience segmentation, creative personalization, and optimal channel spend to drive engagement and pipeline growth.
• Develop campaign briefs, timelines, and project plans, ensuring smooth, on-time delivery with clear ownership and accountability.
• Partner closely with sales to understand their goals, buyer personas, and pipeline needs — then translate that into scalable campaign enablement and follow-up programs, utilizing AI-driven tools for sales enablement content.
• Collaborate with content and product marketing to develop messaging and assets that speak directly to enterprise audiences and complex buying committees.
• Manage campaign performance metrics and optimize programs based on insights, grounding decisions in real-world data to inform strategy and drive continuous improvement.
• Own marketing-to-sales handoff processes and ensure campaign outputs are actionable and measurable, implementing automation for lead routing and progression tracking.

What You’ll Bring

• 6-8 years of experience in demand generation, campaign marketing, or growth marketing, ideally within B2B SaaS or enterprise technology.
• Proven ability to plan, execute, and measure multi-channel campaigns that drive pipeline and revenue impact.
• Strong project management and ownership skills — you can manage complex, multi-channel programs from kickoff to results, ensuring alignment, accountability, and flawless execution.
• Deep familiarity with enterprise sales cycles, buying committees, and the content/messaging needed to influence them.
• Experience partnering with sales and marketing operations to align campaign strategies with business goals.
• Analytical mindset with experience using tools like Salesforce, HubSpot, Marketo, or similar to measure campaign success.
• Experience using AI as a force-multiplier for demand generation efforts—speeding research, insights, and content iteration—while preserving brand voice and accuracy.
• Excellent written and verbal communication skills — you can craft compelling messaging and articulate strategy clearly across teams.

This is a hybrid role. Candidates must be within commutable distance of our New York City, San Francisco, or Chicago locations and must be willing to be in the office Tuesday - Wednesday - Thursday.Why Work at Abridge?At Abridge, we’re transforming healthcare delivery experiences with generative AI, enabling clinicians and patients to connect in deeper, more meaningful ways. Our mission is clear: to power deeper understanding in healthcare. We’re driving real, lasting change, with millions of medical conversations processed each month.

Joining Abridge means stepping into a fast-paced, high-growth startup where your contributions truly make a difference. Our culture requires extreme ownership—every employee has the ability to (and is expected to) make an impact on our customers and our business.

Beyond individual impact, you will have the opportunity to work alongside a team of curious, high-achieving people in a supportive environment where success is shared, growth is constant, and feedback fuels progress. At Abridge, it’s not just what we do—it’s how we do it. Every decision is rooted in empathy, always prioritizing the needs of clinicians and patients.

We’re committed to supporting your growth, both professionally and personally. Whether it's flexible work hours, an inclusive culture, or ongoing learning opportunities, we are here to help you thrive and do the best work of your life.

If you are ready to make a meaningful impact alongside passionate people who care deeply about what they do, Abridge is the place for you.

How we take care of Abridgers

• Generous Time Off: 14 paid holidays, flexible PTO for salaried employees, and accrued time off for hourly employees
• Comprehensive Health Plans: Medical, Dental, and Vision coverage for all full-time employees and their families.
• Generous HSA Contribution: If you choose a High Deductible Health Plan, Abridge makes monthly contributions to your HSA.
• Paid Parental Leave: Generous paid parental leave for all full-time employees.
• Family Forming Benefits: Resources and financial support to help you build your family.
• 401(k) Matching: Contribution matching to help invest in your future.
• Personal Device Allowance: Tax free funds for personal device usage.
• Pre-tax Benefits: Access to Flexible Spending Accounts (FSA) and Commuter Benefits.
• Lifestyle Wallet: Monthly contributions for fitness, professional development, coworking, and more.
• Mental Health Support: Dedicated access to therapy and coaching to help you reach your goals.
• Sabbatical Leave: Paid Sabbatical Leave after 5 years of employment.
• Compensation and Equity: Competitive compensation and equity grants for full time employees.
• ... and much more!

Equal Opportunity EmployerAbridge is an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.

We provide reasonable accommodations throughout the interview process. If you need reasonable accommodation in applying, interviewing, completing any assessment or otherwise participating in the employee selection process, please contact us at accommodations@abridge.com

Staying safe - Protect yourself from recruitment fraudWe are aware of individuals and entities fraudulently representing themselves as Abridge recruiters and/or hiring managers. Abridge will never ask for financial information or payment, or for personal information such as bank account number or social security number during the job application or interview process. Any emails from the Abridge recruiting team will come from an @abridge.com email address. You can learn more about how to protect yourself from these types of fraud by referring to this article. Please exercise caution and cease communications if something feels suspicious about your interactions.