Technical Content Writer

What you will do?

• Research, write, and publish L300/L400-level technical blogs, deep-dive articles, whitepapers, case studies, and solution briefs across AWS, Snowflake, Databricks, and Azure
• Translate complex architectural concepts, such as Apache Iceberg lakehouses, Oracle-to-Aurora migrations, Spark optimization, and cloud-native DataOps, into structured, accurate, and engaging long-form content
• Independently produce both long-form and short-form content including blog posts, technical tutorials, solution walkthroughs, comparison guides, newsletters, LinkedIn posts, and marketing copy, without requiring significant editorial hand-holding
• Collaborate closely with solution architects, data engineers, and SMEs to validate technical accuracy and extract deep implementation-level insights
• Design and produce visually compelling content assets, including custom diagrams, architecture illustrations, infographics, social graphics, and data visualizations, to accompany technical writing
• Use tools such as Canva, Figma, Adobe Express, or equivalent to independently create polished, on-brand visual content that enhances comprehension of complex topics
• Develop graphic-rich formats like one-pagers, solution briefs, and visual explainers that are optimized for US B2B audiences across digital and print channels
• Apply visual storytelling principles to make technical content more accessible and shareable across LinkedIn and partner platforms
• Write with a clear understanding of US B2B buyer behaviour, content expectations, and purchasing journeys, from developer-level practitioners to VP and C-suite decision-makers
• Adapt tone, format, and messaging to suit different segments of the US market, ensuring content resonates whether it's aimed at a data engineer, an IT director, or a CFO evaluating cloud ROI
• Contribute to co-branded content initiatives with AWS, Snowflake, and Databricks including blogs, webinars, and roadshow materials aligned with US go-to-market priorities
• Repurpose long-form technical content into social-ready formats for LinkedIn, newsletters, and partner channels with messaging tuned for the US audience
• Actively use AI tools (such as Claude, ChatGPT, Gemini, Grammarly, and others) to accelerate research, drafting, editing, and content ideation
• Apply AI tools to improve content structure, readability, and technical depth, as a force multiplier for quality and output velocity, not a substitute for expertise
• Stay current with the evolving AI content tooling landscape and continuously integrate better tools and workflows into your process
• Own the SEO strategy for all published content, including keyword research, search intent mapping, on-page optimization, internal linking, meta descriptions, and structured data
• Use tools such as Ahrefs, SEMrush, Google Search Console, or Surfer SEO to identify content opportunities, track rankings, and optimize existing content
• Write content that balances deep technical authority with discoverability, ensuring L300/L400 topics rank for high-intent, long-tail search queries used by engineers and architects in the US
• Conduct regular content audits and refreshes to keep published blogs current with evolving platform features and industry trends
• Optimize content structure for featured snippets, People Also Ask, and rich results where applicable
• Track content performance metrics (organic traffic, time on page, conversions, backlinks) and use data to continuously refine the content strategy

What are we looking for?

• 4+ years of experience creating technical content in the cloud, data engineering, or analytics domain, with a strong portfolio that demonstrates both technical depth and marketing polish
• Demonstrated ability to write L300/L400-level content, comfortable writing about topics like distributed query optimization, schema evolution in Iceberg, PL/SQL-to-PostgreSQL conversion, or Spark-on-EMR tuning without needing significant guidance from engineers
• Excellent written English with the ability to communicate clearly, precisely, and effectively for a US B2B audience, understanding American business communication norms, tone, and content expectations
• Proven ability to independently produce both long-form and short-form content across formats without relying on extensive editorial support
• Hands-on experience creating visually appealing, graphic-rich content, including infographics, diagrams, social assets, and visual explainers using design tools
• Hands-on familiarity or working knowledge of at least two of the following platforms: AWS, Snowflake, Databricks, Azure
• Strong understanding of SEO fundamentals, keyword research, on-page SEO, content architecture, backlink strategy, and performance tracking
• Proficiency with AI writing and productivity tools and a demonstrated habit of using them to improve output quality and efficiency
• Experience with a CMS platform (HubSpot, WordPress, or equivalent)
• Marketing-focused background, formal education or equivalent experience in Marketing, Communications, or a related field is preferred

You'll be preferred if

• A Bachelor's or Master's degree in Marketing, Communications, or a related field
• Certification in one or more of: AWS, Snowflake, Databricks, or Azure
• Certification or coursework in Technical Writing or Content Strategy
• Experience writing content for an AWS Partner, ISV, or cloud consultancy targeting the US market
• Familiarity with Apache Iceberg, Apache Spark, dbt, Kafka, or similar open-source data technologies
• Experience contributing to or ghostwriting for AWS blogs, Databricks blog, or Snowflake Medium publications…