A remote role at Aethos.
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Original listing text, shown exactly as published by the company.
CRM & Guest Journey Management
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Manage and optimise guest communication journeys across the portfolio.
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Oversee lifecycle automations and guest communication workflows.
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Ensure all automated communications are accurate, relevant, brand-aligned, and commercially effective.
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Monitor guest journey performance and continuously identify opportunities for improvement.
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Work closely with CRM, booking engine, PMS, and platform partners to ensure systems and integrations function correctly.
Newsletter & Content Ownership
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Own the creation and execution of all brand-level newsletters.
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Write compelling and engaging copy for CRM communications.
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Create newsletter layouts and supporting creative assets using approved brand templates and tools.
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Ensure all communications maintain a high standard of content quality, accuracy, and brand consistency.
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Manage editorial calendars and campaign scheduling.
CRM Governance & Local Team Support
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Oversee CRM activity across all properties.
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Review and approve local newsletters (hotels and membership) and ensure local teams follow segmentation best practices and audience selection guidelines.
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Support hotel teams with campaign planning, audience targeting, and CRM execution.
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Act as the main point of contact for CRM-related questions across the portfolio (hotels and membership).
Reporting & Performance Analysis
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Produce monthly CRM performance reports for the portfolio.
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Monitor KPIs including open rates, click-through rates, conversion, database growth, and revenue contribution.
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Analyse campaign performance and provide actionable recommendations.
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Ensure reporting standards are consistent across all properties.
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Maintain high standards of database health and data quality.
3–5+ years of experience in CRM, lifecycle marketing, email marketing, or customer journey management.
Strong English copywriting and content creation skills.
Any additional language from our core markets (Italian, Spanish, Portuguese, or German) is considered a plus.
Comfortable creating newsletter layouts and basic creative assets.
Hands-on experience with CRM, email marketing, and marketing automation platforms.
Strong understanding of audience segmentation, automation workflows, customer journeys, and campaign management.
Experience working with CRM integrations, data flows, and guest or customer databases.
Analytical mindset with strong reporting and performance analysis capabilities.
Excellent organisational, project management, and stakeholder management skills.
Ability to balance strategic thinking with hands-on execution in a fast-paced environment.
Hospitality experience is considered an advantage.
Aethos
Other
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