Original listing text, shown exactly as published by the company.
RESPONSIBILITIES
Integrated Marketing
- Build and own the seasonal and tentpole campaign strategy working to connect the storytelling and vision of the brand throughout the year across key channels
- Manage execution at the venue level while working with the rest of the marketing team to ensure deployment of strategy across key channels such as social and lifecycle
- Serve as a liaison with the rest of the organization to ensure we are highlighting new features, games, and moments in the most effective way
Field / Local Venue Marketing
- Lead local marketing strategy across Level99 venues, creating playbooks, tools, and programs that drive awareness and traffic in each market.
- Partner with Operations and venue leaders to ensure efforts are practical, on-brand, data-driven, and tied to business goals, while building systems to track and scale what works.
New Venue Openings
- Lead marketing and PR for new venue openings from pre-launch through post-open momentum.
- Build repeatable opening playbooks covering market entry, partnerships, media, influencers, community engagement, and launch programming.
F&B and Craft Partner Marketing
- Partner with culinary, beverage, and craft partners to maximize restaurant and beverage relationships through marketing, storytelling, programming, and PR.
- Support launches, campaigns, and local buzz tied to restaurant concepts, menus , and other culinary moments.
- Oversee menu rollout processes and support branded restaurant touchpoints in partnership with the F&B team.
Public Relations & Brand Communications
- Lead PR strategy for the company, including venue announcements, openings, partnerships, launches, and other key brand moments in collaboration with the VP of Marketing.
- Develop messaging, media materials, and launch plans that help Level99 earn meaningful coverage and stay aligned with brand and business priorities.
- Identify and manage brand partnerships that drive awareness, trial, and brand equity for Level99.
MUST-HAVE SKILLS
- 8+ years of marketing experience, with expertise in brand marketing, field marketing, local marketing, brand partnerships, PR, openings, and/or related disciplines.
- Proven experience building marketing programs for physical locations, ideally across multiple units or markets.
- Strong experience managing launch campaigns, openings, events, activations, partnerships, or public relations initiatives.
- Excellent project management skills, with the ability to lead multiple workstreams and keep cross functional teams aligned.
- Strong communication and relationship-building skills, with the ability to work effectively with venue teams, executives, agency partners, media, and external collaborators.
- Strong creative instincts with the ability to identify ideas that will generate attention and local relevance.
- Analytical mindset with comfort measuring performance and using data to refine future programming.
- Prior experience in multi-unit hospitality, entertainment, restaurant, retail, or consumer experiential brands is strongly preferred.
- Self-starter who is comfortable with ambiguity and finds joy in creating structure.
- Team first mentality with willingness to jump in wherever is needed.
- Positive attitude and someone who leads by example.
OTHER DESIRABLE (BUT NOT NECESSARY) SKILLS & EXPERIENCE INCLUDE
- Experience working with PR agencies, local media, and opening campaigns.
- Experience developing partnership proposals and managing partner relationships.
- Familiarity with multi-location operations and how to build scalable field marketing systems.
- Experience supporting F&B, beverage, or hospitality-related marketing initiatives.
