Head of Sales Enablement

Key Responsibilities

• Design and launch a sales enablement function, including strategy, frameworks, and team structure.
• Develop a multi-year roadmap aligned with Cohere’s revenue and product evolution, ensuring enablement scales with the business.
• Create and curate high-impact resources (e.g., playbooks, battle cards, demo scripts, and certification programs) tailored to Cohere’s AI/ML solutions.
• Partner with product, marketing, and sales leadership to embed enablement into every stage of the sales lifecycle.
• Establish KPIs (e.g., win rates, sales cycle efficiency) and use analytics to refine enablement initiatives and prove ROI.
• Recruit, mentor, and lead a high-performing enablement team, fostering a culture of continuous improvement.
• Oversee enablement tools (e.g., CRM, learning platforms) and budget allocation to maximize efficiency.

Qualifications

• 10+ years of experience leading sales enablement, with a proven track record of building and scaling functions in fast-growing tech companies.
• Ability to design long-term enablement strategies that align with business goals and market shifts.
• Mastery of enterprise sales methodologies (e.g., MEDDIC, Challenger Sale) and CRM systems (e.g., Salesforce).
• Experience building teams and influencing executives in a revenue-driven environment.
• Demonstrated success in developing and deploying sales training programs and collateral that drive results.
• Proficiency in data analysis, reporting, and using insights to optimize enablement efforts.
• Bachelor’s degree in Business, Marketing, or a related field; MBA or advanced degree preferred.

Nice to Have

• Experience in AI/ML or enterprise software sales.
• Certification in sales enablement or instructional design.
• Familiarity with scaling enablement in hyper-growth environments.

If any of the above doesn’t line up exactly with your experience, we still encourage you to apply

We strive to create an inclusive work environment for all; we welcome applicants from all backgrounds and are committed to providing equal opportunities. Should you require any accommodations during the recruitment process, please submit an Accommodations Request Form, and we will work together to meet your needs.

We may use AI-enabled tools to screen and assess applicants against the criteria for this position. This helps our recruiters identify potentially qualified candidates, but it doesn't limit the applications our recruiters may review or consider.