Original listing text, shown exactly as published by the company.
What You’ll Do
1. KOL & Influencer Management
- Identify, evaluate, and shortlist KOLs/influencers across Instagram, TikTok, YouTube, and other platforms.
- Source, brief, negotiate, onboard, and manage influencers based on campaign objectives.
- Oversee end-to-end campaign execution including timelines, approvals, content reviews, and KPI alignment.
- Maintain influencer relationship databases, track deliverables, and nurture long-term partnerships.
2. Affiliate Program Management
- Develop and maintain affiliate partnerships (e-commerce platforms, bloggers, brand ambassadors).
- Track affiliate performance and optimize based on metrics such as CTR, conversions, and revenue.
3. Strategy & Trend Insights
- Stay updated on social trends, platform updates, and KOL best practices.
- Recommend new content ideas and campaign strategies to enhance engagement and ROI.
4. Analytics & Reporting
- Analyze campaign and affiliate performance: reach, engagement, traffic, conversions, ROI.
- Prepare monthly reports and insights to improve future campaigns.
5. Cross-Functional Collaboration
- Work closely with Creative, Marketing, Product, and Sales to ensure campaign alignment.
- Manage budgets, influencer contracts, and vendor relationships.
6. Campaign Execution & Admin
- Coordinate product seeding, logistics, briefings, timelines, and approval flows.
- Ensure compliance with advertising standards (#ad, disclosures, and platform regulations).
The Right Fit Has…
- Bachelor’s degree in Marketing, Communications, or related field.
- Comfortable working in a fast-paced environment with a high level of execution.
- 3+ years of experience in Social Media, KOL/Influencer Marketing, or similar roles, with a strong portfolio demonstrating successful campaigns.
- Deep understanding of social media platforms, algorithms, influencer landscape, and content trends.
- Excellent written and verbal communication skills.
- Strong analytical skills with experience in influencer or social analytics tools to track performance and measure ROI.
- Ability to multitask, prioritize, and thrive under tight deadlines.
- Creative thinker with storytelling ability and an eye for engaging content.
- Strong attention to detail and organizational skills.
