PR Account Executive (Technology)

Requirements

• Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field.
• Minimum of 2 years of experience in a Public Relations agency.
• Experience working with technology, consumer, retail, gadgets, apps, e-commerce, or similar categories.
• Knowledge of traditional media, digital media, and influencer marketing.
• Ability to manage multiple projects simultaneously.
• Strong relationship-building skills with media contacts and key stakeholders.
• Advanced English proficiency (written, verbal, and reading comprehension).

Activities

• Support the execution of Public Relations strategies and plans for technology and consumer clients.
• Develop communication materials such as press releases, media alerts, pitches, briefs, Q&A documents, and reports.
• Build and maintain relationships with media outlets, journalists, and influencers.
• Monitor media coverage and prepare performance reports and analysis.
• Coordinate interviews, press events, product launches, and special activities.
• Identify media opportunities to increase brand visibility across traditional and digital channels.
• Ensure timely follow-up on client requests, deliverables, and ongoing projects.
• Conduct market research, trend analysis, and competitive benchmarking to identify communication opportunities.
• Maintain and update media, influencer, and stakeholder databases.

Skills

• Proactivity
• Teamwork
• Strong communication skills
• Excellent spelling and writing skills
• Attention to detail
• Time management
• Problem-solving skills
• Adaptability and flexibility…