Original listing text, shown exactly as published by the company.
About the Role
We’re looking for a highly skilled and self-sufficient Senior Paid Media Buyer to join our fast-growing remote agency. You’ll be responsible for planning, executing, and optimizing paid digital advertising campaigns across multiple platforms, with a strong focus on lead generation and ROI.
This is a hands-on role for someone with deep agency experience, a strong technical foundation in performance marketing and conversion tracking, and the ability to manage multiple client accounts independently while collaborating with cross-functional teams.
Key Responsibilities
- Manage and optimize paid media campaigns across Google Ads, Meta (Facebook/Instagram), YouTube, Bing, and other platforms.
- Set up new ad accounts and implement robust conversion tracking (using GA4, ad platform pixels, and CRM integrations).
- Audit existing campaigns, identify areas for improvement, and create detailed, actionable optimization plans.
- Own the full paid media lifecycle for approximately 10 active clients, including strategy, execution, reporting, and optimization.
- Ensure proper attribution using tools like Google Tag Manager, GA4, Databox, HubSpot, and Salesforce.
- Collaborate with internal teams (Client Services, SEO, Copywriting, Design) via Monday.com, Slack & Zoom to align campaign strategy and creative assets.
- Stay on top of platform updates, new ad formats, and digital trends to continually improve campaign performance.
Requirements
- 5+ years of experience in paid media, with a proven track record managing lead generation campaigns in an agency environment.
- Expertise in Google Ads, Meta Ads, and cross-channel performance marketing.
- Strong knowledge of Google Tag Manager, GA4, and multi-channel conversion tracking.
- Proficiency in CRM and marketing automation tools such as HubSpot and Salesforce.
- Experience using Databox or similar analytics/reporting tools.
- Excellent English communication skills (near-native proficiency required).
- Highly self-motivated, results-driven, and able to work with minimal supervision.
- Comfortable working collaboratively using Monday.com and Slack.
Preferred Qualifications
- Experience working with mid-market or startup clients, especially in scaling revenue from $2M to $20M+.
- Industry experience in solar/energy, healthcare SaaS, or outdoor lifestyle verticals.
