A remote Marketing role at Avalere Health.
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Lead end-to-end brand strategy across key accounts, owning direction, quality of output, and overall impact.
Define brand, go-to-market, and creative strategy, including positioning, messaging architecture, competitive strategy, and strategic foundations.
Translate insights, research, audience needs, and business objectives into actionable plans, briefs, and recommendations.
Ensure execution remains aligned to brand strategy, identifying gaps and course-correcting as needed.
Partner cross-functionally with Creative, Medical/Scientific, Media, Account, Engagement Strategy, Analytics, and other teams to bring strategy to life.
Manage, mentor, and develop junior strategists, providing clear direction and feedback.
10+ years of experience in brand strategy, strategic planning, or related strategy roles, preferably within healthcare, pharma, life sciences, or a highly regulated industry.
Proven ability to independently lead strategy across complex accounts, including setting direction, guiding clients, and owning deliverables from start to finish.
Experience developing brand positioning, messaging architecture, strategic foundations, go-to-market strategy, creative briefs, and campaign strategy.
Experience applying audience and insight development, including market research, customer insights, segmentation, patient journeys, and behavioral drivers.
Skilled storyteller, facilitator, and presenter with the ability to translate complex information into clear, compelling narratives.
Collaborative cross-functional leader with the ability to partner effectively across disciplines and guide teams toward aligned outcomes.
Comfortable operating with autonomy, managing ambiguity, escalating selectively, and maintaining accountability for quality and client impact.
Avalere Health
Marketing
32 open roles on Sydicom
Avalere, a part of Avalere Health, is a health care business consulting firm headquartered in Washington, D.C., specializing in strategy, policy, and data analysis for life sciences, health plans, providers, government agencies, and industry associations. The company also publishes research studies on health care issues and the health care reform debate in the United States.
Source: Wikipedia
