Original listing text, shown exactly as published by the company.
Key Responsibilities
China Community Strategy Development & Operations Management
- Develop and execute community operation plans based on Chinese user behavior, platform culture, and game service priorities.
- Analyze target audiences for each game and plan communication directions tailored to the China market.
- Establish and execute platform-specific operational strategies and content directions.
- Identify operational improvement opportunities through analysis of user feedback, community trends, and market issues.
- Manage community operation schedules, communication flows, and operational processes.
China Community Channel Operations & Content Planning
- Operate and manage official China SNS/community channels such as Bilibili, Weibo, Xiaoheihe, Rednote, QQ groups, TapTap, and other relevant platforms.
- Plan and execute localized content aligned with game updates, seasonal topics, and campaign schedules.
- Operate platform-specific content including videos, short-form content, community posts, and fan communications.
- Plan and manage community events and engagement programs to increase user participation.
- Operate UGC (User-Generated Content) and fan community activation programs.
User Communication & VOC Management
- Monitor and analyze user feedback (VOC), issues, and community sentiment across China communities.
- Share community insights and user feedback internally.
- Escalate and support the handling of community issues, sentiment risks, and user communication matters.
- Maintain a stable and positive community environment.
Community Partnership & User Program Operations
- Build and manage partnerships with local Chinese creators, community operators, and fan groups.
- Plan and operate community-linked events, fan campaigns, and user engagement programs.
- Plan and manage online/offline user engagement programs including exhibitions, pop-up events, and community activities.
- Strengthen user loyalty through merchandise and community reward program planning.
Cross-functional Collaboration
- Collaborate with marketing, publishing, localization, CS, and external partners to support community operations.
- Propose user experience improvement directions based on game and community response analysis.
Qualifications
- Strong understanding of the China gaming market, gaming communities, and platform culture.
- Minimum 3 years of experience in community/SNS operations within the gaming, content, entertainment, or related industries.
- Experience operating major China platforms such as Bilibili, Weibo, Xiaoheihe, Rednote, and QQ.
- Experience developing community operation strategies and planning/executing content operations.
- Experience in user communication, VOC management, and community issue response.
- Strong communication and collaboration skills with internal teams and external partners.
- Strong passion for games and deep understanding of gaming and community culture.
Preferred Skills
- Experience in China game publishing or global game service operations.
- Existing network with local Chinese creators, influencers, and gaming communities.
- Experience operating offline events in China such as exhibitions, pop-up stores, and user events.
- Experience managing UGC (User-Generated Content) campaigns and fan community activation programs.
- Experience planning and operating video, short-form, and SNS content.
- Understanding of China gaming regulations and platform operation environments.
- Business-level communication skills in English or Korean preferred.
