Original listing text, shown exactly as published by the company.
About the Role
Pivotal's event and conference program has grown fast. We now exhibit at 20-30 industry conferences a year (radiology, emergency medicine, anesthesiology, hospital and health systems) and run our own hosted networking dinners and internal programs on top of that. We've hit the point where executing at the level we want requires someone who owns this function. That's this role.
The Events Marketing Manager will help execute the logistics and coordination infrastructure that makes our event program run. That means conference planning and execution end-to-end, booth setup, staffing schedules, vendor coordination, marketing materials, plus internal team communication and prep, post-event follow-up, cross-functional coordination with sales and leadership, and collateral needs like one-pagers, signage, and digital assets. About 60% of the work is field marketing and events; the rest is broader marketing support across a small, high-output team.
If you want to be a key player in driving business demand through event programs, work directly with leadership, and own things that actually move the business. If you want a clearly scoped, tightly managed role with a lot of hand-holding, this is not the right fit.
What You'll Do
- Own conference logistics end-to-end. Manage full execution from commitment to post-show wrap-up: booth design, staffing, vendor coordination, materials shipping, and on-site problem-solving.
- Evaluate and prioritize the event calendar. Partner with the Sr. Events Marketing Manager and sales to assess which conferences and trade shows to invest in, vetting organizers on attendee count, demographics, and ICP fit before committing budget.
- Run internal prep and communications. Brief stakeholders, coordinate schedules, and make sure everyone knows what to bring, do, and say before they walk in the door.
- Build and maintain event infrastructure. Own the systems that make the programs repeatable and scalable: tracking spreadsheets, vendor rosters, budget sheets, post-event templates .
- Execute hosted events and field programs. Own logistics for Pivotal-run networking dinners, roundtables, and regional programming alongside the broader conference calendar.
- Drive integrated event marketing. Develop pre- and post-event email campaigns, LinkedIn content, and on-site assets that build awareness, drive booth traffic, and support sales follow-up. Maintain a library of evergreen copy and templates that scale across events.
- Produce event collateral and assets. Brief, create, or coordinate one-pagers, signage, and digital materials — working in Canva or Figma and looping in design support as needed.
- Pursue thought leadership opportunities. Partner with subject matter experts and leadership to identify speaking sessions, panels, and sponsored content, supporting talking points and materials development.
- Close the loop on every event. Coordinate post-event lead follow-up with sales, document learnings, and track ROI metrics — because events only matter if they generate pipeline.
Who You Are
- 1–3 years of experience in B2B event coordination, field marketing, or a closely related role, ideally at a start up in tech or healthcare. You've run events, not just helped with them.
- You've been in the weeds. You know what it feels like when the shipment doesn't arrive, the AV fails, and the booth opens in two hours. You've solved those problems and you're not afraid of them.
- You move without being told to. You see what needs to happen and you do it. You don't wait for someone to write you a task list.
- Comfortable working directly with sales and senior leadership. You can hold your own in a conversation with an enterprise AE or a VP, and you understand how events connect to a sales cycle with six-figure deal sizes.
- Proficient in HubSpot or a comparable marketing automation platform, and fluent in spreadsheets, especially budget tracking. You know your way around project management tools like Asana or Notion.
- Startup-oriented. You're not looking for a playbook handed to you. You're looking to build one.
Extra Credit Experience
- Prior experience in B2B SaaS or healthcare/health tech. You already understand the conference landscape and the buyer.
- Familiarity with Salesforce for tracking event-sourced leads and pipeline attribution.
- Experience with Figma or Canva for creating or editing event assets without waiting on a designer.
Why You’ll Love Working HereWe’re a collaborative, low-ego team on a mission to make healthcare reimbursement fairer for providers. While we primarily hire around our core hubs–Los Angeles and New York–we remain open to exceptional talent outside those regions. Remote and hybrid flexibility varies by role and team, and is outlined in each job description.
If you’re excited by solving complex problems and making a real-world impact, we’d love to hear from you.
